About  /  Dan Zazworsky
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Dan Zazworsky

GENERAL MANAGER, PARTNER

Dan is a builder of teams and systems who believes growth comes from clear plans carried out with care. He joined oakpool as the first team member in 2019 and was promoted to Partner and General Manager in 2023.

More about Dan.

oakpool is a founder and employee-owned digital marketing firm that helps brands achieve sustainable growth by developing teams, processes, and software that thrive and endure. Past and present clients include GORE-TEX, Goslings Rum, Caesars Entertainment, Chittum Skiffs, Boulder Boatworks, Nervous Waters, and Good Deed Entertainment.

At oakpool, Dan leads the media buying and account management teams and focuses the business on repeatable processes that turn good work into consistent results. His approach is practical, measurable, and rooted in craft.

Alongside his work at oakpool, Dan served as an Associate Editor at Flylords Magazine, helping it grow into one of the most read outdoors publications on the internet. He is a graduate of the University of Pittsburgh and has been an active member of Trout Unlimited for more than a decade.

Dan was raised between the United States and Germany and now lives in his home state of Pennsylvania with his wife Morgan and their Boykin Terrier, Sedge. He is an avid fly angler who spends as much time as he can on the water, where patience and attention come first and everything else follows.

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Posts by Dan

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Apr 30, 2026
Blog Schema Markup for AEO: The Technical Guide to Getting Cited by AI

A lot of teams reach blog schema markup for AEO after the category starts

THE DRIFT
Apr 22, 2026
Why an on-page SEO checklist in 2026 needs more judgment, not more boxes

An on-page SEO checklist in 2026 is still useful, but not for the reason

THE DRIFT
Apr 13, 2026
oakpool.ai vs First Page Sage: Modern GEO vs Legacy SEO Authority

A lot of teams land on oakpool.ai vs First Page Sage when the category

THE DRIFT
Apr 7, 2026
oakpool.ai vs AthenaHQ: AI Search Visibility Platform Comparison

Marketing teams often end up comparing oakpoo.ai vs AthenaHQ when building their AEO/GEO stack.

THE DRIFT
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