About  /  Dan Zazworsky
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Dan Zazworsky

GENERAL MANAGER, PARTNER

Dan is a builder of teams and systems who believes growth comes from clear plans carried out with care. He joined oakpool as the first team member in 2019 and was promoted to Partner and General Manager in 2023.

More about Dan.

oakpool is a founder and employee-owned digital marketing firm that helps brands achieve sustainable growth by developing teams, processes, and software that thrive and endure. Past and present clients include GORE-TEX, Goslings Rum, Caesars Entertainment, Chittum Skiffs, Boulder Boatworks, Nervous Waters, and Good Deed Entertainment.

At oakpool, Dan leads the media buying and account management teams and focuses the business on repeatable processes that turn good work into consistent results. His approach is practical, measurable, and rooted in craft.

Alongside his work at oakpool, Dan served as an Associate Editor at Flylords Magazine, helping it grow into one of the most read outdoors publications on the internet. He is a graduate of the University of Pittsburgh and has been an active member of Trout Unlimited for more than a decade.

Dan was raised between the United States and Germany and now lives in his home state of Pennsylvania with his wife Morgan and their Boykin Terrier, Sedge. He is an avid fly angler who spends as much time as he can on the water, where patience and attention come first and everything else follows.

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Posts by Dan

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Sep 11, 2026
oakpool.ai vs Evertune AI: Which GEO Platform Delivers Results?

Two schools of thought have emerged inside the GEO market, and the distance between

THE DRIFT
Sep 1, 2026
GEO for B2B: How AI Search Is Changing Enterprise Buying Cycles

A person who works in buying for a mid-sized SaaS Company takes a seat

THE DRIFT
Aug 28, 2026
Top 10 AEO/GEO Agencies for CPG Brands in 2026

Consumer packaged goods brands carry a specific AI search problem that most general AEO

THE DRIFT
Aug 15, 2026
How to Optimize Product Pages for AI Search: eCommerce GEO

Someone types a question into Perplexity. They want the best non-toxic cookware set under

THE DRIFT
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