Our in-house field journal: a communal creative outlet where the team mixes sharp digital-marketing strategy and technical deep dives with off-beat reflections on business, travel, and culture.
Acorns
Join our community of creatives & technologists Are you an independent marketer who likes to do things a little differently? Do you like to break free from the mundane and dive headfirst into the uncharted? In-house was too one-dimensional for you, and big agency life was a bit too bureaucratic? If that’s a nod, oakpool […]
Acorns
Co-Founder Role: Co-Founder We’ll start easy here. Where are you from? Where do you live?
James Halmilton
90% Symmetrical In Chess, the act of copying an opponent’s moves at the beginning of
James Halmilton
An easy decision Alex and I both own tattered, dog-eared, overly annotated copies of Let
James Halmilton
Give the gift of access At oakpool we generally advise our clients to stay away
Acorns
Winter 2023 Intern We’ll start easy here. Where are you from? Where do you live?
Acorns
Winter 2023 Intern We’ll start easy here. Where are you from? Where do you live?
Acorns
Winter 2023 Intern We’ll start easy here. Where are you from? Where do you live?
Acorns
Winter 2023 Intern We’ll start easy here. Where are you from? Where do you live?
Acorns
Day 1 Dan the GM We’ll start easy here. Where are you from? Where do you
oakpool is a purpose-led, fully distributed marketing cooperative that “builds systems for sustainable growth.” In plain English: we plug senior creatives, media buyers, analysts and technologists into brands that are trying to do some good in the world.
Think of us as a growth SWAT team. We handle paid media, social, email/SMS, data & analytics, creative production, web design/development and copy. If it moves the revenue needle online, we probably do it.
Our portfolio is wide but not random. We’ve spent the last eight years sharpening playbooks in outdoor recreation, consumer packaged goods (CPG), spirits, hospitality & tourism, entertainment and financial services plus cross-sector work in sustainability, wellness and financial inclusion. Leveraging wins from one vertical to another is our unfair advantage.
No ivory-tower HQ, no bloated layers. Roughly 40 senior specialists work remotely across six time zones, syncing with your Slack, Notion or Asana as if we were in-house. We also donate 1 % of annual revenue through 1 % for the Planet, so growth and impact stay joined at the hip.
Everywhere, and that’s the point. You’ll find clusters of us in New York City, Los Angeles, Mexico City, and Boston, but we’ve also got teammates sprinkled across the rest of the U.S., Latin America, and Europe.
Two friends launched oakpool in 2018 after meeting under an oak tree on a trout stream (true story). We’ve grown from a side-hustle partnership to a global co-op managing millions of dollars in ad spend annually.
Fortune 500 stalwarts, PE-backed consumer brands, boutique hotel groups, high-growth tech outfits and a handful of nonprofits that align with our values.
Recent work delivered a 21.4× ROAS across five consumer brands, tripled a sustainability institute’s audience and pushed seven-figure incremental revenue for a global manufacturer while keeping CPA targets in check.
Yes. We offer cost-price engagements for NGOs and pledge 1 % of revenue to environmental causes each year.
Drop by oakpool.xyz, hit “Build with us,” or ping us through the contact form. We’ll line up a short discovery call and map out where we can slot into your existing workflow.
MIT, GORE-TEX, Caesar’s Entertainment, and Goslings Rum to name a few. We also have a strong track record of working with sporting equipment and boat manufacturers like Chittum Skiffs, Boulder Boatworks, Hydrolift, and Parlor Skis. Another focus area for oakpool is boutique hospitality, where we manage the digital presence for over 30 boutique hotels and lodges in Latin America and the Caribbean.
