Meet the Pool: Alan Spencer

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Growth Marketing Wizard Role: Paid Media Strategist We’ll start easy here. Where are you from? Born and raised on the north shore of Massachusetts. What do you like to do in your free time? In the winter, nothing’s better than time at the mountain. It’s no longer a weekend tradition after moving to the west […]

Meet the Pool: Kevin DeGulis

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Part Charter Captain Part Marketeer Role: Business Development Associate We’ll start easy here. Where are you from? I am originally from Cleveland Heights, Ohio. I currently live on Martha’s Vineyard.  What do you like to do in your free time? I love fly fishing the surf for striped bass, and I enjoy playing hockey as much […]

Meet the Pool: Alex Delano

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Creative All Star Role: Graphic Designer We’ll start easy here. Where are you from? Where do you live? Born in Cincinnati, Ohio, and raised in the Berkshires of Massachusetts. Currently living in Los Angeles.  What do you like to do in your free time? Create any and all artforms, downhill ski, hike, game nights with […]

Meet the Pool: Alex Ford

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Co-Founder Role: Co-Founder We’ll start easy here. Where are you from? Where do you live? Born and raised in Far Hills, New Jersey – or Little Montana as we like to call it. It’s definitely not the New Jersey you see on TV. What do you like to do in your free time? I spend […]

Meet the Pool: Elijah Smith

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Winter 2023 Intern We’ll start easy here. Where are you from? Where do you live? Charlotte, NC. Charlotte, NC. Where are you in school? What are you studying? Charlotte (Formerly UNCC). Communications with a concentration in Public Advocacy & a minor in criminal justice. What do you like to do in your free time? I […]

Meet the Pool: Karen Yeung

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Winter 2023 Intern We’ll start easy here. Where are you from? Where do you live? Born and raised in Oahu, Hawaii, but moved to Los Angeles, California when I was 16 years old.  Where are you in school? What are you studying? I’m intending to major in business administration at UC Berkeley.  What do you […]

Meet the Pool: Bryan Abarca

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Winter 2023 Intern We’ll start easy here. Where are you from? Where do you live? I’m from Redwood City, CA, currently living in Berkeley, CA. Where are you in school? What are you studying? I’m a fourth year philosophy major studying at UC Berkeley, pursuing a creative writing minor. What do you like to do […]

Meet the Pool: Cydney Dean

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Winter 2023 Intern We’ll start easy here. Where are you from? Where do you live? I’m from Brooklyn, NY and I have lived there my entire life.  Where are you in school? What are you studying? I am a junior at Howard University majoring in economics and minoring in human development.  What do you like […]

Meet the Pool: Dan Zazworsky

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Day 1 Dan the GM We’ll start easy here. Where are you from? Where do you live? I’m a military brat by background, I grew up in Europe while my dad was stationed there. Ultimately, I attended 12 schools in 12 years, not an easy feat for a teenager. Now my wife and I live in […]

The Private Equity Digital Marketing Due Diligence Checklist

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turn the leaky bucket into a growth driver As a private equity investor, it’s important to thoroughly evaluate a company’s performance and potential for growth before investing. In 2022, and forever into the future, one key aspect of this evaluation should be the company’s digital marketing strategy, & performance. Digital marketing can be an extremely […]

Looker Data Studio vs. PowerBI

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Data Visualization for your MarTech Stack No audit of a company’s marketing practices is complete without a full analysis of the organization’s data stack. Paramount to this data stack is the data visualization tool that is used to pull and visualize important data from a variety of end points. In a perfect world, these dashboards […]

How to Retire from Your Digital Agency

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Over 12M small business owners will retire in the next decade Over the next decade in the United States, 75M baby-boomers will retire. According to the SBA there are approximately 31M small businesses in the United States, about 40% of which are owned by members of this prolific generation. This means that over 12M small […]

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