Meet the Team

We’ve brought together a diverse team of growth strategists, performance marketers, data scientists, developers, and creatives from around the world.
image James Hamilton Oakpool

James Hamilton

Co-Founder, Partner

image Alex Ford Oakpool

Alex Ford

Co-Founder, Partner

image Dan Zazworsky Oakpool

Dan Zazworsky

General Manager, Partner

Imagen Ania Oakpool

Ania Puciata

Designer

image Lazaro Oakpool

Lazaro

Moral Support

image José Hernández Oakpool

José Hernández

Lead Web Developer

image Tom Robbins Oakpool

Tom Robbins

Client Associate

image Remick Smothers Oakpool

Remick Smothers

Client Associate

image Matthew Amons Oakpool

Matthew Amons

Client Associate

image Sage Oakpool

Sage Yazzie

Client Associate

image Daniel Adedeji Oakpool

Daniel Adedeji

Graphic Designer

image Lady Bird Oakpool

Lady Bird

Moral Support

image Pepper Oakpool

Pepper

Moral Support

image Kaitlin Wichmann Oakpool

Kaitlin Wichmann

Paid Media

image Nadine Hachach-Haram Oakpool

Nadine Hachach-Haram

Advisor

image Franklin Herrera Oakpool

Franklin Herrera

Lead Data Scientist

image Brandon Crawford Oakpool

Brandon Crawford

Designer

image Sedge Oakpool

Sedge

Moral Support

image Alec Griswold Oakpool

Alec Griswold

Advisor

image Peter Kuhn Oakpool

Peter Kuhn

Advisor

image Chili Oakpool

Chili

Moral Support

image Opee Oakpool

Opee

Moral Support

image Carter Nicholas Oakpool

Carter Nicholas

Advisor

image Matt Weiss Oakpool

Matt Weiss

Advisor

image Alan Spencer Oakpool

Alan Spencer

Director of Paid Media

image Amanda Orson Oakpool

Amanda Orson

Advisor

image Big Girl Oakpool

Big Girl

Moral Support

image Bardia Pourvakil Oakpool

Bardia Pourvakil

Advisor

image Colin Day

Colin Day

Advisor

image Matt Ford Oakpool

Matt Ford

Advisor

image Baxter Oakpool

Bruce

Moral Support

image Caramel Oakpool

Caramel

Moral Support

image Alex Delano Oakpool

Alex Delano

Advisor

image Bruce Oakpool

Baxter

Moral Support

How we work

Marketing, Creative, & Growth Strategy for the Life Well Lived

Imagen How we work Oakpool
Imagen Always available Oakpool

Always available

image real-time multi-channel data Oakpool

real-time multi-channel data

image weekly alignment calls Oakpool

weekly alignment calls

FAQ

What exactly is oakpool?

oakpool is a purpose-led, fully distributed marketing cooperative that “builds systems for sustainable growth.” In plain English: we plug senior creatives, media buyers, analysts and technologists into brands that are trying to do some good in the world.

Think of us as a growth SWAT team. We handle paid media, social, email/SMS, data & analytics, creative production, web design/development and copy. If it moves the revenue needle online, we probably do it.

Our portfolio is wide but not random. We’ve spent the last eight years sharpening playbooks in outdoor recreation, consumer packaged goods (CPG), spirits, hospitality & tourism, entertainment and financial services plus cross-sector work in sustainability, wellness and financial inclusion. Leveraging wins from one vertical to another is our unfair advantage.

No ivory-tower HQ, no bloated layers. Roughly 40 senior specialists work remotely across six time zones, syncing with your Slack, Notion or Asana as if we were in-house. We also donate 1 % of annual revenue through 1 % for the Planet, so growth and impact stay joined at the hip.

Everywhere and that’s the point. You’ll find clusters of us in New York City, Los Angeles, Mexico City, Boston and Lisbon, but we’ve also got teammates sprinkled across the rest of the U.S., Latin America and Europe.

Two friends launched Oakpool in 2018 after meeting under an oak tree on a trout stream (true story). We’ve grown from a side-hustle partnership to a global co-op managing north of $5 million in annual ad spend.

A mixed bag: Fortune 500 stalwarts, PE-backed consumer brands, boutique hotel groups, high-growth tech outfits and a handful of nonprofits that align with our values.

Recent work delivered a 21.4× ROAS across five consumer brands, tripled a sustainability institute’s audience and pushed seven-figure incremental revenue for a global manufacturer while keeping CPA targets in check.

Yes. We offer cost-price engagements for NGOs and pledge 1 % of revenue to environmental causes each year.

Drop by oakpool.xyz, hit “Build with us,” or ping us through the contact form. We’ll line up a short discovery call and map out where we can slot into your existing workflow.

Most of our case studies live behind NDAs, so we can’t splash logos on a public page. What we can say: we’ve supported household-name Fortune 500s, top boutique hotel operators and several high-growth tech firms. If you’d like specifics, we’re happy to sign a mutual NDA and share the details privately.

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